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Today’s definition of Artificial Intelligence comes in the shape of an invisible robot that works autonomously in various fields and takes care of the regular, repetitive tasks we’ve been doing before. It’s impressive that the systems we’ve created can actually do things without us telling them, so we can focus more on personal relations and leisure activities.
When people think of AR, the first things that come up to their mind is the technology behind Alexa or Siri, the virtual voice assistants of our time. However, the reality is that this technology is all around us, changing and transforming industries in every aspect.
The future is in audio
The voice revolution changed the way we communicate and do business, as well as the way businesses keep themselves and their customers safe and secure. When we think about even the most unlikely market that voice technology might be leveraged, like in the casino industry, for instance, we can agree that every sector must be data driven. It’s been encouraging to see that casinos adopt voice technology in certain aspects. In late 2018 was announced a new joint integration which will allow casinos to utilize voice in order to synchronise entire management systems. More precisely, voice-controlled computer and apps will enable real-time communication between casino management systems and marketing capabilities. This is meant for employees to quickly understand players’ loyalty status, specific player location and deliver customised greeting, service or offer that might surprise and delight the player. Let’s say that recently you’ve been playing different outdoor themed online games that have an element of sport, leisure, or even cooking and barbequing such as this funny named slot Sausage Party at SlotsWise. On that behalf, good customer relations management carefully follows players’ activity and preferences and according to those insights, creates customised special bonus offers, freebies or vouchers you can use.
AI has been used in many industries for various purposes. For instance, the music industry has already incorporated AI to some extent. There are programs that assist musicians in writing notes, lyrics, and tailor music recommendations to users. The list of where this technology can be applied is expanding as we move forward in time.
We discussed a few of the current AI happenings and trends in entertainment, but what does the future hold for AI in this industry?
Automated data processing
We’ve talked previously about the casino industry and how it leverages the new technology, but what’s next in terms of data security and data processing? When you register online or enter in a land-based casino, you become part of a comprehensive data system that needs to be processed and stored. This process is known to be repetitive and time-consuming, which takes additional working force to sort through the journey. AI can easily take that job and automatically sort the information in different sections. More importantly, AI keeps your personal records protected and encrypted. The nature of the business is quite sensitive and when it comes to security, compromise is not an option.
With a little help from AI, an autonomous software can be programmed in order to enhance its gaming strategy and technique over time. This is already visible in many computer games but however, there’s still some space for improvement. This means that casino players will be provided with more competitive gameplay that keeps them challenged and engaged.
Content moderation
In entertainment as well as other industries, there must be a process or a suitable journey for moderating the content for the public, both online and offline. The most common example can be found in the movie industry, where movies are specifically rated, and by that, restricted to certain age groups (children under 18). To moderate the content so that no television or streaming platform allows access to R-rated content, studios team up with developers in order to come up with various restrictive mechanisms. Using AI, people can completely delegate these tasks to the software. It can automatically perform scans of text, images and identify sensitive content. AI even goes one step further and processes the tone of voice and complex narratives in the movies that can be further used for professional critic reviews or even predict the success of the movie.
As we get a better look at the technology, we’ll be completely able to delegate our every-day tasks to a system and focus our energy on other aspects. Be it automated data processing, improved content personalisation or improved non-player reactions in games, AI has proven to be incredibly beneficial to the media industry.
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