Analytics destroying baseball’s entertainment value

Fans left with an increasingly boring game

Analytics destroying baseball’s entertainment valueI don’t hate baseball analytics or their use by crafty baseball operations folks. I look at analytics gurus like Billy Beane, Theo Epstein and Andrew Friedman as smart guys who figured out how to exploit market inefficiencies in the game. But they’ve also inadvertently damaged the game as a fan experience and entertainment product. There’s…

Big data is useless without visual analytics

Having trouble spotting trends in endless spreadsheets? Visual analytic tools can help

Big data is useless without visual analyticsWith its vast volumes, big data is useless without the analytic and presentation functionality of visual analytical tools. Think how difficult it is to spot anomalies or trends in endless rows of spreadsheet data. Visual analytic tools solve that overload problem. Big data is an in-vogue topic in the information technology world. Many executives see…

Is big data success eluding you?

Are your big data scientists running amuck?

Is big data success eluding you?Some organizations think that big data can only produce significant business benefits if delivered through big projects that require big investments and include big risks. Nothing could be further from the truth. Here’s a look at how to respond to the frequently-discussed issues that create avoidable anxiety and cause big data success to elude you.…

Build a customer persona to drive online traffic

Put yourself in the shoes of your customers, with the help of analytic tools and surveys, in order to market to them correctly

Build a customer persona to drive online trafficBuilding an online audience takes time. And as you start to grow online and engage with your audience more and more, you will need to build a customer persona. When you create a customer persona, you’re putting yourself in the shoes of your customer. You’re learning about their habits, behaviours and interests. Once you figure…

NFL coaches need to embrace data and probability

If coaching has a capital offence, its ignoring the obvious probabilities that a good analysis could provide

NFL coaches need to embrace data and probabilityWe’re in the heart of the football malpractice season. Across the frozen tundras, National Football League coaches are being overwhelmed by the pressure of making key calls during the post-season. On Saturday, Houston Texans coach Bill O’Brien was like a punch-drunk fighter from the very first quarter. Quickly down 7-0 after Buffalo drove on their…

Food delivery apps bite into Canadian marketplace

The user rates of food delivery apps reached record levels in May 2019 and are likely to expand after 2021

Food delivery apps bite into Canadian marketplaceFood delivery apps are changing the Canadian restaurant landscape – and more changes are on the horizon, according to a recent survey. The user rate for food delivery apps reached record levels in May. A recent survey conducted by Angus Reid Global, in partnership with the Agri-Food Analytics Lab at Dalhousie University, suggests that 29…

When it comes to injuries, MLB teams remain clueless

Injury research through analytics should be priority one, since baseball owners spent $745,769,319 on injured list players in 2018 alone

When it comes to injuries, MLB teams remain cluelessBaseball has an injury problem. It’s a big one. And an expensive one. As but one recent example – albeit an extreme one – the New York Yankees had 13 players on the injured list by the end of April, just one month into the 2019 season!  Major League Baseball (MLB) franchises are filled with…