How to stay connected to your audience through your online platforms during the COVID-19 crisis
The COVID-19 pandemic is wreaking havoc on business owners across Canada. From major retailers to small mom-and-pop operations, business owners everywhere are shutting down for anywhere from 14 to 30 days to indefinitely. This needs to be an opportunity for you to show your audience how much you care. Whatever industry you’re in, whatever the…
What online platform should you be active on and where are your prospective clients hanging out?
Troy Media is pleased to introduce a biweekly column by Donita Fowler, an online marketer who supports entrepreneurs in their quest to be the boss of their online platforms. We’ll post her column on Fridays. It’s hard for some of us to remember a time where we didn’t have a ‘pocket computer’ with us everywhere…
Social networking opens up a new avenue for those of us who were not born to be social butterflies
Is it just me or is everyone more interested in 'networking' these days? I've noticed a significant increase in 'join my network' requests from people I know, have known, or barely know through sites like LinkedIn. Everyone seems to be interested in connecting and exchanging contact information. Is social networking taking over the planet, or…